EXCERPT FROM THE STUDY
Advertising is one of the four components of the marketing mix, which includes product, price, location, and promotion. Advertising is a promotional tactic that is used to raise product awareness in the minds of customers in order to prompt them to make a purchase choice. Marketers utilize it as a means of communication. Advertising has an impact on people's opinions, behaviors, and lifestyles. It's one of the means via which the manufacturer and, by extension, the product's consumer communicate. To become a well-known brand, a firm needs invest in its promotional efforts, particularly advertising. Advertising as a promotional technique is a powerful instrument for raising product awareness and conditioning the thinking of a potential buyer so that they can decide what to buy and what not to buy.
Background to the Study
In a rapid developing country like Nigeria, the need for educational institutions to produce cr...
Abstract
Television has been considered a major influencer of its viewers world-wide on a lot of...
Abstract
Data mining has a great deal of attention in the information industry in recent year due to th...
ABSTRACT
This study was carried out to was to investigate godfatherism and electoral process in Nigeria...
BACKGROUND TO THE STUDY
Family planning and contraception are among the major topics being debated thro...
STATEMENT OF PROBLEM
Even though modern technology is regarded as important and of high value in ensuring quality...
EXCERPT FROM THE STUDY
The dairy food market in Nigeria is competitive and is dominated by a few brands. The advent of new brands of Milk...
Abstract
Filter-based feature selection methods such as information gain, Gini index, and gain ratio are commonly used in machine learnin...
ABSTRACT
The purpose of this study was to assess the knowledge and attitude of teachers towards safety and security of secondary school s...
OBJECTIVES OF THE STUDY
To determine the prevalence of Chlamydia infection.
To ascertain the age distribution...